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Hospitality, Tourism, & Recreation

Using NAICS Codes to find Industry Reports

The United States Census Bureau created a classification system for business entities called the North American Industry Classification System (NAICS). Several company databases and industry research databases use these to organize their information, and it is useful to know these codes when you are looking for industry reports. These codes start at 2 numbers to identify broad industry group and move to 6 to identify specific industries. 

Example Codes:

7211 - Traveler Accommodation

721110 - Hotels (except Casino Hotels) and Motels

721191 - Bed-and-Breakfast Inns

U.S. Industry Reports from IBISWorld

IBISWorld allows you to search for reports using keywords, company names, or by using NAICS codes. Example Reports: Ski & Snowboard Resorts in the US, Bed & Breakfast & Hostel Accommodations in the US, and Boutique Hotels in the US

To learn more about the contents of the IBISWorld industry reports and how to use them, watch the video below.

Country Reports and Trend Analysis from Passport GMID (by Euromonitor International)

Some examples of the industry analysis that you will find are: Lodging in AustraliaThe Evolving Booking Landscape in Lodging, and The Sharing Economy in Lodging

This video from Euromonitor International illustrates the kind of analysis that you can find on lodging in Passport.

Industry Profiles from Business Source Premier

Business source hotel industry profiles