How to find Generation or Life Stage Information for Consumers in eMarketer:
1. Select the country that you are interested in from the "Geographies" drop down option under the search bar.
2. Click "Demographics" from the search limiter options on the left hand side of the page, and click age to narrow your results by different generations or life stages.
How to Find Consumer & Retail Reports from Fitch Solution in ABI/INFORM:
1. In ABI/INFORM, put pubid(2044556) in a search line, put consumer in a second search line as a title search (see the drop down options), and press search.
2. Use the location filters on the left hand side of the search to search for the country or region that you are interested in researching.